Medical Content Writing

Our medical content writing team produces patient-friendly pages and articles, and practices use our healthcare content writing services to answer patient questions accurately and rank for them.

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A clinician and a writer reviewing a draft article together on a laptop, the same page on a phone beside it
Parent looking up a doctor on her phone while caring for a sick child
What Patients Expect

Accurate Information Is
What Patients Expect

Press Ganey found that

9 in 10

patients rank accurate online information about clinicians as a top priority.

Nearly half

will walk away if it is outdated or missing.

The Process

How Our Writing Process Works

Patient questions on a laptop being sorted into topic groups

Topic plan

We choose topics from the questions your patients search for and ask most.

A page being drafted on a laptop with footnote markers and a panel of sources beside it

Draft

A healthcare writer drafts from current clinical guidance and cites sources.

A clinician marking up a paragraph of the draft on a tablet with a stylus

Clinical review

Your provider reviews for accuracy and voice.

The published article on a laptop and a phone, each carrying the reviewer's byline and date

Publish

We publish with the reviewer's name and date, and schedule updates.

The Work

What We Write

Condition and treatment pages
Procedure guides: what to expect, recovery, costs
Provider bios
Patient FAQs and new-patient guides
Blog articles and email newsletters
Our Standards

The Rules
We Write To

Plain language at about an eighth-grade reading level

No medical advice to individuals and no promised outcomes

Every statistic sourced; every page dated

Original writing for your practice; AI tools used only for research support

See Which Patient Questions

Your Site Does Not Answer Yet

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FAQ

Common
Queries

Healthcare writers on our team, with a clinician from your practice reviewing each piece before it goes live.

Quality matters more than volume. Two to four well-researched pieces a month is a strong pace for most practices.

Yes, and we recommend it. A named clinical reviewer helps patients and search engines trust the page.